APAC2025 Coaching Conference
24–25 September 2025
Sheraton Kuching Hotel, Sarawak
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About the Session
Revolutionizing Coaching: Navigating Ethics in the AI Era

AI as the Ultimate Coaching Mirror: Why APAC2025 Is Your Invitation to Get Real
Imagine standing before a mirror that does more than show your reflection. It highlights every bias you have tucked away in your methodology. It amplifies the ethical blind spots you’ve politely ignored. That is exactly what artificial intelligence is doing to the coaching profession right now.
From Replacement Anxiety to Radical Self‐Discovery
Most of us fear that AI will steal our jobs. In reality, AI is doing us a far greater service by holding up an unfiltered mirror. It is surfacing the shortcuts we take in our questioning. It is exposing the patterns we favor because they served us well once upon a time. It is uncovering the very assumptions we call “best practice.”
At this year’s Asia Pacific Alliance of Coaches APAC2025 conference in Sarawak, I will lead an exploration into this ethical mirror dimension. We will not design regulations. Rather, we will ask provocative questions such as:
- What in your coaching could never be replicated by algorithms?
- Which biases are so baked into your process that you don’t even realise they are there
The answers may surprise you and, more importantly, they will redefine what truly makes coaching a profoundly human endeavour.
Why You Cannot Afford to Miss APAC2025
From 24 to 25 September 2025 at the Sheraton Kuching Hotel, Sarawak, APAC2025 gathers coaches, HR and L&D leaders, and people development pioneers for two days of transformative dialogue. Here is a snapshot of what awaits you:
- Wisdom of East Meets West Gain cross‐cultural insights from renowned Asian thinkers alongside international thought leaders.
- Deep Dives into Applied Wisdom Engage in hands‐on workshops that meld traditional coaching frameworks with cutting‐edge AI tools.
- Networking with Impact Connect with peer coaches, corporate leaders and trailblazers shaping the future of human potential.
- A Stellar Speaker Lineup Hear from experts who are not just theorising tomorrow’s coaching but actively building it today.
A Call to the Bold and Curious
If you have ever wondered whether your ethical foundation is sturdy enough to withstand the relentless advance of technology, this session is for you. If you believe that human connection transcends data points, come see how to articulate that belief with clarity and conviction.
Secure Your Place at the Frontier of Coaching
Early bird registration is now open. Visit the APAC website to claim your ticket today and prepare to look yourself square in the mirror as AI reveals what you must never lose sight of: our shared humanity.
Join Me in Sarawak
Let us come together to celebrate what makes coaching indispensable. Let us embrace the AI mirror not with fear but with curiosity. And let us emerge with renewed purpose to shape a future in which technology elevates rather than eclipses the art of human transformation.
Vincent Wong Ph.D.
Growth Strategist | ICF PCC Credentialed Coach | Philosopher
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